From finding new products to sell on your ecommerce site to finding content ideas, the list of potential uses for Google Trends is endless. Below we will give you a quick guide on how to use it as well as learn about what Google Trends is (Google trends) to bring benefits to your business and individual.
If you've never heard of or used Google Trends before, you'll love it! Google Trends is a tool that allows you to compare the popularity of search terms and trends. With a number of different features, it allows you to understand the hottest search trends at the moment along with those that are growing in popularity over time.
Google Trends provides a source of keyword-related data including search volume and geographic information, about search engine users.
Most importantly, Google Trends automatically updates all popular search queries. This information can be real-time and based on different regions. It tells me what's trending worldwide whether it's in the US or even in Australia at the touch of a button. Quite interestingly, it sorts the data based on categories.
Some of these categories include:
Business
Entertainment
Science and technology
Health
Sports
Top stories
In terms of opportunities, it allows you to receive quick notifications in your email. Google Trends organizes all stories systematically. On the Subscribe box, it has an option to choose the top daily search trend updates. In addition, it allows me to select all daily search trends and get the latest feeds for the last 24 hours.
Quite interestingly, Google Trends presents accurate metrics on how many times a keyword was searched at a particular time frame. One of the common limitations is inconsistency, especially from sampling techniques to automate search results.
WOW, the good news is that Google Trends is free! It's open for everyone to use, whenever you want. Just navigate to Google Trends and you will see the dashboard. From here, you can navigate around trending stories or type topics in the search box:
Google Trends has a lot of different filters with which you can explore this data, including:
Country, Region, City
Date - time, day, month, year, 2004 onwards
Directory eg. Art, Science, Sports
Search Type - Web, Images, Shopping, News, YouTube
Google Trends allows people to explore from the top down by accessing the tool and seeing what searches people are most interested in, then delve into the most visited topics to provide provide and give searchers more valuable information. For example, Google Trends once shared information about the hottest searches related to Hurricane Irma.
This is the interface of Google Trends
Our job is to just enter any keyword you want to search in the “Explore Topics” bar then press Enter. Let Google Trends take care of the rest ^-^
This is the interface when you search for a certain keyword, scroll down to find the things you are interested in with Google Trends.
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